Yellow Journalism &c.

yY

  • WHAT: Y

  • WHEN: Pre-1900

  • WHO: The Un-Gyve Limited Group

  • WHERE: Boston

THE YELLOW BOOK: An illustrated quarterly published in London from 1894 to 1897 by Elkin Mathews and John Lane and in Boston by Copeland & Day.

"It was his misfortune to be respected as a writer by almost everyone except those with whom he most consorted. Poppet and her friends looked on him as a survival from the Yellow Book."

                        — Evelyn Waugh, Put Out More Flags

YELLOW JOURNALISM: Jive.

N.B. The alphabet swatch colour is Yellow Chartreause from the Un-Gyve Palette.